JOB DESCRIPTION:

Social Media & Digital Content Manager

About Applied Information Inc.
Applied Information is a leading provider of intelligent transportation system (ITS) solutions, focused on making roads across the United States safer, more efficient, and more connected. Our products include innovative hardware and software technologies — such as the Glance® SaaS platform — that help cities and transportation agencies improve mobility, reduce response times, and enhance roadway safety through smarter infrastructure. Headquartered in Atlanta, Georgia, with offices in Cape Town, South Africa, and India, we work across continents to deliver real-world impact through connected vehicle technology, smart traffic management, and advanced emergency response systems.

Role Overview

We are seeking a creative, detail-oriented, and self-motivated Social Media & Digital Content Manager to join our Cape Town office. This full-time, in-office role is responsible for managing and executing Applied Information’s social media presence, supporting marketing initiatives, curating and producing engaging content, and helping operate our online training platform.

You will work closely with the Communications/Marketing/Graphic Design team to drive campaigns across multiple platforms, communicate our brand message, and ensure consistency across all digital channels. The ideal candidate is a strong communicator, highly organized, and passionate about connecting with a wide range of audiences through impactful digital storytelling.

This role requires someone who can work independently while collaborating closely with a global team, especially the U.S.-based marketing and communications team. In addition, you will also have the opportunity to travel to the USA office to meet your direct manager and engage with the USA team — who you will be working closely with on a day-to-day basis.

Key Responsibilities

●     Manage and execute social media strategy across all platforms, including LinkedIn, Facebook, and other social media platforms

●     Maintain a consistent posting cadence and develop a forward-looking content calendar covering product updates, webinars, internal events, customer success stories, industry trends, and more

●     Create, schedule, and post original content — including copy, graphics, photos, and short videos — aligned with company goals and branding

●     Curate and support written and visual content creation for both marketing and social media channels

●     Support live coverage and promotion of company events (e.g., conferences, internal events, and webinars)

●     Write and edit copy for newsletters, blog posts, event promotions, social campaigns, and landing pages

●     Work with internal teams to source content ideas and ensure technical accuracy

●     Assist with the operation of our online training platform (Applied Information Academy), including uploading new videos, basic video editing, and maintaining a library of up-to-date training resources

●     Use tools like Canva, Adobe Suite, and basic video editing platforms to help create marketing visuals and video snippets

●     Support ongoing marketing initiatives as needed, working closely with the marketing team across the U.S. and South Africa

●     Ensure brand voice, consistency, and clarity across all channels and content types

Qualifications

●     2–4 years of experience in social media marketing, digital content creation, or marketing communications

●     Native English speaker with strong proficiency in excellent writing, editing, and proofreading skills.

●     Experience working with LinkedIn, Facebook, YouTube, and content scheduling tools (e.g., Buffer, Later, or native platform scheduling)

●     Proficiency with Canva, Adobe Suite, or similar design tools

●     Basic video editing skills (e.g., trimming, subtitles, transitions)

●     Prior experience working in the technology, transportation, or infrastructure industries is a bonus

●     Excellent organizational and communication skills

●     Ability to interpret direction clearly and produce accurate, creative content

●     Comfortable working independently while contributing to a collaborative, fast-paced team

Strengths and Attributes

●     Hardworking and driven

●     Highly detail-oriented

●     Creative and visually thoughtful

●     Self-starter who takes initiative

●     Wants to make a real difference in their work

●     Thrives working independently while collaborating across global teams

●     Adaptable, efficient, and professional

●     Committed to maintaining a polished and consistent brand presence

Additional Requirements

●     Must hold a valid South African passport

●     Must reside in Cape Town or be willing to relocate at your own cost (relocation assistance is not provided)

●     Must have reliable transport to and from our Bellville office. This is a full in-office role

●     Required to work adjusted hours (e.g., later start and end times) to support real-time collaboration with U.S.-based managers and teams

●     Must be comfortable working in a dynamic, team-oriented office environment and engaging proactively with others

Why Join Applied Information?

At Applied Information, we are committed to making a measurable difference on roadways across the United States — improving safety, mobility, and efficiency through innovative technology and smart infrastructure solutions.

Our Cape Town office is an essential part of our global team, working daily with colleagues across the USA, South Africa, and India. We’re proud of our open, inclusive, and collaborative workplace, and we’re looking for people who are just as passionate about communication, impact, and excellence as we are.